Senior Consultant – Cultural Insight
This is an opportunity to join a global research agency who have a specialist cultural and human insight research team.
We are looking for researchers who have core knowledge of qualitative research, experienced in more advanced specialisms across cultural insight, trends/forecasting, semiotics, innovation and brand strategy.
A lot of their work is grounded in social purpose meaning that your role will be identifying issues around sustainability. You will provide strategic recommendations, based on data and research, to help brands build a core strategy to resolve challenges.
Within this role, you will work on global cultural insights across Fashion and Lifestyle, Tech, FMCG and retail. The key to their work is uncovering cultural and societal tensions to resolve their brand positioning and innovations. Essentially, you will have an ear to the ground and an ability to decode culture, reveal how it’s changing and how to apply to client challenges.
Within this role, you will use data and information from a range of sources (qual, cultural content, reports, social media) to create strategic and impactful recommendations. You will be hands on with research, with moderating ideation and conducting innovation workshops. Most importantly, you will have an innate curiosity about the World around you and an understanding of global cultures; and be able to deliver reports and insight to clients directly (with help from more senior members).
If you are a researcher with 2+ years experience in this space, looking to develop your skills further with a talented organisation and innovative brands, apply below.
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